The foundation for all of humanity is based on what is written. First it's thought of and planned then the plan is written out to a complete thought and then it's produced into powerful impacting content. When it comes to all of my content it's planned and written inside of note one. This is a free writing tool that provides the capabilities of creating, operating and managing an unlimited amount of different projects simultaneously. If you plan to create online content to long term success then you'll become a writer. 

When it comes to video content regardless if it's for presentational purposes such as: education, training, motivation or inspiration. You want to deliver it with maximum impact without having to spend too much time on editing the entire content. Screencast-o-matic specializes in scripting & video training tutorial type of content. They also provide unlimited video hosting. I seen a lot of people using this video option back in 2013 and have noticed that a lot of people move away from it. I am not sure why because it is the most cost effective video software that has served our industry well especially when it comes to training platforms. 

When it comes to professional grade and professional quality videos that deliver solid and life changing impact it comes down to the final draft. When you need to make cuts and edits to make your videos come to life you need Movavi. This has professional features to make your videos pop. This is what you would use as a final editor before you publish the video content and release it to the public. 

When it comes to professional graphics, images, and logos why hire a designer when you can quickly and easily learn how to create yourself? With a bit of practice and experimentation you can really create visual that are stunning and very impactful with a little bit of nothing. With a few additional free tools you can perfect your color scheme. You can transform your brand's colors and create an expandable identity that is not limited to just one, two or a few colors.  I use Canva for everything now including my presentation slides. If you want power + control + an unlimited resource for graphics that make statements try canva and go pro! 

When it comes to managing your content online you need a first need a domain name. This is not something you forward, mask, or map to something already created and something already in existence. This is something that you're going to build on and create from scratch. Branding is about creating an identity and the identity is your name. Brand what you do with a domain name. 

When it comes to content management you need a digital place for the files to live. You need a place to host your domain name. To protect the integrity of your brand online self hosting is the only pure option and way to do that. Install a website directly through the host directly to your domain name. That way the identity of your brand is 100% pure. When it comes to hosting I trust and use JackRabbit because the owner is an entrepreneur who doesn't discriminate against the home based business industry. You never have to worry about your content or online business getting shut down because the owner actively participates in our industry. 

When it comes to content management WORDPRESS is the best professional content management system (CMS) online. It's the best for what we do in our line of business. For several reasons. The main reason is the fact that no coding is required to build a powerful professional brand online. When it comes to the platform it has millions of developers all over the world. It's the widest used and constantly updated. WORDPRESS just makes sense when it comes to "easy" "simple" and fun. Build static or stationary pages to allow people a simple, fun and exciting way to build the know like and trust factors.

When it comes to professional branding having your own automated sales process is necessary. It is also vital to be able to create time freedom. When it comes to cost efficiency. I can build an unlimited amount of lead capture and sales funnel pages all without compromising the integrity of my brand and destroying my bank account in the process. I can build from scratch or by template. This means for the one time cost I own the software forever and it pays for itself over and over again. $97/month = $1164/year from a business standpoint that makes absolutely no logical sense to spend that kind of money just because it has an "affiliate program" or "compensation plan" attached.

There is only one true tool of automation and that is to have an email autoresponder. For countless reasons that are too many to name. I use Aweber. When it comes to simplicity and cost efficiency it just made sense. I have tried several autoresponders over the years. To think at one time I used to hate Aweber because they were a stand-alone service. Now I understand why I respect them.  They integrate with so much and have a lot of powerful features. The biggest winner for me is being able to create content at my own pace without having to feel pressured by the fact that if people catch up to the last email of the campaign they won't be able to access anything that I add to the series. It keeps the anxiety down. 

Another powerful backlinking option in addition to access to the entire world's data base of home based business participants past, present and future. I got powerful result on the free version. They have great deals on paid options that are more than fair and beyond reasonable. No matter what aspect of the home based business industry that you participate in this is a must have. I wouldn't be surprised if you already know about this and have an account. In case you don't click below to sign up for your free account. 

I hate fakery and I hate spam. If you're anything like me the last thing you want to have to do is sort through and figure out if the people sending you friend request are real people or just spam bots. With this powerful tool you can automate your screening and filtering process. Create the message turn it on and watch the quality of your friend list sky rocket. This is a must have tool if you are using your social media profile such as "Facebook" or "LinkedIn" for business. 

When it comes to social media prospecting there is an art to it. Especially when it comes to using it to close sales. Every method is usually taught manually. Which could be a constraint on your time. I always recommend learning the basics of how to properly work social media using the manual free methods so you always have the raw skill that you can fall back on in case something fails. However if you can automate the process and save yourself some time! Why not? With social prospector pro every way to manually prospect on social media that you can imagine can be automated. I love the fact that I can set parameters turn it on and forget about it and my prospecting is done for me automatically.  

We know that video marketing is the most powerful and most effective marketing style of all that exist. Grabbing attention and holding it is a completely different story. There is no new thing under the sun every market of every industry is saturated. Being able to standout is vital when it comes to the success of your brand or your business. No coding, no technical skills required for those that are experienced enough to know what they want. This is an unlimited video host that is pretty advanced in my opinion. If you're experienced with making videos I highly recommend adding this tool to your arsenal. 

You are certainly welcome to use and acquire any tool on this page as you wish. But do so at your own risk. When you're new, struggling, failing and frustrated I do not recommend that option. Every profession requires education & training to be able to master it to the point of being successful with it. Each tool, service and resources will only yield exactly what you put into to it. When you don't know how to do what you're supposed to it's going to make it difficult for you to believe in the possibilities. My recommendation is to become a client in my training and coaching program. I can provide full support and my undivided attention!